Projects
Crafting code and creativity for digital excellence
Offers Platform
🚀 Architected & engineered CRED's powerful offer engine, handling 180M+ daily requests flawlessly, enabling offers on ~$100B 💰 of transactions across multiple lines of business 💼
Templates Platform
🛠️ Architected and engineered a centralized platform empowering CRED services to efficiently manage templates. 📋 It defines SOP for template configuration, drastically reducing config errors. 🔥💡
SEO and Web Optimization
🚀 Engineered multiple tech initiatives at Housing.com, optimizing the website for search engines and speed, resulting in an impressive YoY ~200% increase in organic traffic. 📈
Housing News Blog
🏡📝 Architected and drove both frontend and backend development for the blogging service using WordPress. Crafted custom plugins, engineered for horizontal scalability, and scaled it to handle a massive 10x surge in traffic! 💥
Website Frontend Revamp
🔧 Revamped and wrote the entire frontend for makaan.com website using React 16, resulting in an impressive Lighthouse score boost from 35 to 90! 📈 Developed critical UI libraries and enabled server-client code sharing for better code maintainability. 💡